The Summit

Summit absolutely blew me away. It was the most engaging, enriching, inspirational, and well-executed professional development event that I have ever experienced.

I went to Nashville for Will's 2-day Unreasonable Hospitality Summit. My expectations were high, and I wasn’t disappointed. My favorite part wasn’t the sessions, it was just watching Will and his team put on a masterclass in making every single person there feel amazing, welcome, right where they belonged.

From the fantastic food to the all-day coffee service, the activities we did with our tables, and the actionable material... we learned from the best of the best! The way the material was broken down was perfect. I enjoyed how the material started with the foundational work and led into the magic-making moments.

We attended the Summit to move our business forward with meaningful, actionable items leaving the event and we accomplished that. Content was thought-provoking, and adequate time was provided to think about applications for our business. It was such a bonus to having you all available while we were working on our content. Everyone was generous with your ideas.

It was truly inspirational – I brought back so many creative ideas and outlooks from not just your team, but from the people I met.

The content was invaluable. Well thought out. Constructive, applicable, not overwhelming... yet so much great information and inspiration to take back and implement. Loved the group activities – what a great way to dig deep and get to know people.

We loved the Journey Mapping activity. It was so important and relevant to my current workday, but is useful across any business so I know that people got a lot out of it. Well worth the investment, and my colleague and I have so much to take back to our company!